Fractional CFO & Business Financial Advisor for Growth-Focused Companies

More Profit. Less Stress. Financial Advice That Gets You Back in Control.

Finance Consultancy Services that Fix what’s Leaking

If you’re working all hours, still can’t see where the money’s going, and feel like the pressure never stops – you’re not alone.

At Logical BI, we offer clear-headed, down-to-earth fractional CFO support and business financial advisory services that help you turn good sales into great profit, lift the fog around your finances, and finally feel like you’re in control of your business—instead of it running you.

End-to-End Cash Cycle Clarity

You bring in the sales. We help you keep the supply chain cogs turning – from order to invoice to cash in the bank.

Our mission? To help you:

Get paid on time, maximise your business cash flow and pay yourself well
Plan with confidence, with your finances aligned to business strategy

Stop micromanaging every penny and start making your money work for you through better planning, reserves, and smarter investments.
Build a business that supports your life, not just drains it.

Whether it’s messy margins, runaway costs, or sleepless nights over cash flow, we’ll help you move from firefighting or financial uncertainty to forward planning.

What We Do Best

Flexible CFO Services to Fit Your Business:

Fractional CFO for Manufacturing
& Distribution

Systems that work. Profit you can see.

With decades of real-world operations and finance experience, we specialise in helping product-based businesses fix their margins, manage stock, improve working capital and align cash flow with the realities of production and sales cycles.

Whether it’s a one-off project, a deep dive via our Profit Harmony® programme, or ongoing retainer support – we’ve got the commercial and operational experience to help you scale profitably, not painfully.

CFO Support for Service-Based
Businesses

Grow your business. Grow your income. Get your evenings back.

Whether you’re running a consultancy, creative agency or coaching practice, our Review and Reset programme helps you plan, forecast, and grow sustainably – without spreadsheet dread.

We’ll help you understand where your profit’s coming from (and where it’s slipping through the cracks), set realistic financial goals, and build a strategy that supports both your business and your lifestyle.

Business Advisory &
Planning Services

Stop running blind. Start making smart decisions.

Is it time to upskill and advance your team? Our corporate finance training is tailored to your business and goals. Say hello to productive, profitable, progress together.

Business Booster
Consultancy Call

One focused session. One massive leap forward.

Perfect if you’re stuck, overwhelmed, or just need an expert eye on something specific -fast. Two hours with Pauline gets you clarity, direction, and a written plan you can act on.

We Understand what you really want

Let’s be honest: it’s not just about the numbers. We know from the countless clients we have helped that success means more than money. Whether your goals are:

To take home £10k+ a month, consistently

To pay off the mortgage

To stop feeling guilty replying to emails on holiday

Time to enjoy family, hobbies, and life

A business that finally feels in control

We provide the kind of financial clarity and futureproofing to help our clients build. Because without that financial clarity, those goals will likely be a distant dream.

Why Logical BI Is the Right Financial Advisor for Your Business

Because you don’t need another spreadsheet. You need someone who’s been in the trenches and knows how to fix cash gaps, align operations with finance, and help you build a business that works (without you working 24/7).

Helped business owners finally pay themselves first - and well.
Built financial systems that support growth, not just survival.
Turned chaos into clarity with strategies that stick.
Done it all with heart, humour, and a proper brew in hand.

Backed by a strong network of strategic CFOs to cover any question, quickly. Whether you’re running a £500K business or pushing toward £10M, you deserve tailored financial strategy that fits your goals, your team, and your real-world challenges.

Feedback from our Clients

“I had the absolute pleasure of working with the lovely Pauline over the last few months as I signed up for her 6 month FD project support.
I felt like I could do with some financial help which I’ve never really had before and I wanted a professional view on what I was doing and how I could improve. Within the first couple of sessions Pauline had me fine tuning my profits on products and nailing down where most of my good business was coming from. She offered tips and advice which I had never considered or thought of and because of that I’ve put things in place for which I’m already benefitting from. Our 121 meetings were always insightful and not only is she a fabulous person but she knows her stuff. I’ve got a working spreadsheet which I can now manage going forward for forecasting and managed accounts.
I can personally highly recommend the 6 months project as it was enough to really dig deep into my business and help me with a plan to move forward. Thanks so much Pauline!”

Carol Ingram (Firefly Merchandise)

“Pauline has been supporting our business for almost three years and has helped us to increase our profitability.

Her advice has been so practical and jargon-free! Her international experience has been invaluable to us as we have clients in the UK, USA, Canada and UAE. She understands what is required and has helped us to avoid pitfalls in regions that I am unfamiliar with such as the UAE.

I would personally recommend Pauline and her team to anyone who is serious about having a profitable business and looking to have a 3-6 runway in the bank.”

Sam Eaton

“We brought Pauline into the LbQ team at a point we were selling hardware to schools. Her experience in the supply chain, logistics and supplier management provided just what we needed to operate a smooth process – especially with contract terms and agreements with our suppliers.

Pauline also came in to help review and overhaul our finance processes. She led the upgrade of our internal systems as well as the design and implementation of day-to-day rigorous processes. She has been excellent wot work with and as a strategically focused, results oriented person, she has helped shape the way we have built the business over the last few years.”

Greg Adam

“Pauline is a commercially astute professional who has the ability to provide practical leadership across all functions to return cost and process efficiencies. Her attention to detail ,cash and budget forecasting , and accurate business planning , allow businesses strategy alignment. She is thoroughly professional, honest and well respected within her teams for her integrity and ability to complete complex tasks. She has also a great sense of humour. I particularly respect her robust business ethics and steadfastness, in the face of pressure from above her.”

Graham Bruce (Interim Global Consultant)

Carol Ingram (Firefly Merchandise)

“Pauline has been supporting our business for almost three years and has helped us to increase our profitability.

I would personally recommend Pauline and her team to anyone who is serious about having a profitable business and looking to have a 3-6 runway in the bank.”

Sam Eaton

Our Proven Approach to Finance Consultancy Services

Diagnose

We do a full deep-dive of your numbers, processes, and cash cycle.

Design

Together, we build a tailored plan that aligns your profit targets, and long-term goals.

Deliver

We help implement it, train your team, and keep everything on track with regular check-ins

Whether you work with us for a one-off project, 3 months or ongoing 12 months + retainer, we meet you where you are – and get you where you want to be. Additionally, our business booster 2-hour consultancy call is there for businesses that just want fast financial advice or a taster of our service before deciding whether to commit long term.

Not Sure What You Need? Let’s Talk.

We’ll talk through your current challenges, spot the gaps, and guide you toward the CFO service that’s right for you – no jargon, no pressure, no fluff.